I have mixed feelings when it comes to social media. I’m not interested in most of the tweets or posts that appear on the various platforms. There are exceptions, but for the most part, I think it’s a waste of time, and I find myself perusing social media sites only when I’m too brain dead to do anything else. So, maybe it’s not a total waste of time. It plays the part of a numbing agent.
When it comes down to it, the notion that a writer should create a social media platform before publishing a book seems a little bit absurd. Some people create a social media platform based on a blog, but I’m not particularly interested in any of those. (That may sound hypocritical since this is a blog, but I’m primarily writing this for me. If other people take notice, that’s great, but that’s not necessarily the aim.)
I tend to pay more attention to the social media accounts of individuals who’ve already written books (primarily the ones I’ve read) or of those who have performed in films I’ve seen (mostly the ones I’ve enjoyed). Public figures seem to bring their following to social media most often. The other way around or gaining an audience through social media is rare and somewhat odd, in my opinion.
Regardless, I have some pretty strict rules when it comes to various platforms. In no particular order, they are:
- To promote quality
- To post professionally
- To maintain privacy
Developing these rules took some trial and error, so I understand that many people on social media platforms are merely trying to find their footing.
I should also note that my rules are flexible and may change if and when I gain a following. But they may not. The truth is, I don’t need the public figures I follow to share insights into their personal lives, even if I understand the reason that they do.
photo: George Pagan III